Proposed traffic calming measures in the Gordon Avenue area
Bristol City Council wants to make Gordon Avenue and its neighbouring roads in Eastville safer.
This follows strong local support from residents and Councillors calling for action to reduce speeding and improve safety in the area.
Why Are We Proposing Changes
Although a 20mph speed limit is already in place, many drivers continue to exceed it, raising safety concerns, particularly at junctions and for vulnerable road users. In response to these concerns and the clear support from the community, we are proposing measures which aim to:
- Help drivers stick to the speed limit
- Make it easier to see at busy road crossings and where cars park badly
- Make walking, cycling, and driving safer and easier
What We Are Proposing
We are proposing the following measures:
- Speed cushions
- 20mph road markings
- Double yellow lines
- Pavement parking ban
- Public realm improvements
Speed Cushions and 20mph Road Markings
Six sets of speed cushions would be installed along Gordon Avenue. These are a cost-effective way to reduce vehicle speeds and do not require a lot of drainage works. Their design allows cyclists to pass alongside and emergency vehicles to straddle them without delay.
We would paint additional large 20mph signs on Gordon Avenue and Embassy Road to remind drivers of the speed limit.
Example of speed cushions and 20mph road markings
Double Yellow Lines
Double yellow lines would be added to the following junctions, accesses to rear lanes and garages, and at narrow sections of road to stop cars parking there and make it easier to see when crossing:
- Gordon Avenues junctions with Gordon Road, Wesley Close, Embassy Road, Elstree Road and Whitehall Road
- Embassy Roads junctions with Embassy Walk and Embassy Lane
- Gordon Roads junctions with Whitehall Road, Wineberry Close, Dawe Court and the access roads to the industrial estate and Packers allotments
- Thurstons Barton junctions with School Walk and Whitehall Road
Pavement Parking Ban
Parking on pavements will be banned along Gordon Avenue. The road is wide enough for parking on both sides while still allowing vehicles to pass. The resulting reduced road width may also help further reduce vehicle speeds.
This restriction, as well as the new double yellow lines, will be enforced by Bristol City Council’s Civil Enforcement Officers.
E-scooter and E-bike Parking Bays
Hop-on-hop-off e-scooter and e-bike parking bays would be added to the west end of Gordon Avenue by its junction with Gordon Road and on Whitehall Road by it’s junction with Embassy Road.
Public Realm Improvements
Subject to available funding, planters may also be installed on Gordon Avenue and Embassy Road to improve the street environment and further narrow the roads to encourage slower speeds.
Map of proposed traffic calming measures in the Gordon Avenue area (click to enlarge)
Tell us what you think
This engagement is open from 12 February 2026 and will close at midnight on 12 March 2026.
We welcome your feedback on these proposals. To ensure your views are considered, please submit your comments by the closing date.
Alternative Formats
If you have any questions, or if you need this survey in a different format, please contact:
- Email: transport.engagement@bristol.gov.uk
- Write to: LTS Shortwood Road, Transport Engagement Team, PO BOX 3399, 100 Temple Street, Bristol BS1 9NE
- A different format could be:
- Easy Read
- large print
- braille
- British Sign Language
- a different language
What happens next
This survey is part of the informal (non-statutory) engagement stage, where we are seeking views from residents before any formal decisions are made. Feedback received will help inform the development of the scheme and determine whether it progresses to the next stage in its current form.
Should the proposals move forward, a formal (statutory) consultation will follow, including the publication of a Traffic Regulation Order (TRO). At that point, any formal objections will be considered and reported to the Director of Economy of Place, before a final decision is made. If approved, the works will begin as soon as possible.
Funding
This project has been prioritised by the Area Committee for the Eastville ward and is funded through available Community Infrastructure Levy (CIL) funding.
Key dates
- Start date: 12 January 2026
- End date: 12 March 2026